PROTÉGÉ KITA
ABOUT
Build a stronger, smarter business — with the right guidance from day one.
Protégé Kita is a specially curated signature programme by SMCCI Academy, designed for aspiring and early-stage entrepreneurs who are serious about growing their business with clarity, structure, and expert support.
This programme goes beyond theory. It equips you with practical knowledge, mentorship, and resources to help you make better business decisions, avoid costly mistakes, and accelerate your growth journey.
EARLY BIRD OF $800 ENDS IN
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PROGRAMME FLOW
In this edition, you will gain access to a holistic learning experience that includes:
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Weekly mentorship sessions with experienced business leaders who provide tailored guidance, accountability, and real-world insights.
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9 hands-on masterclasses covering essential business pillars such as branding, finance, marketing, and operations.
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Access to a complimentary legal clinic, supporting you in navigating legal, compliance, and business structuring matters with confidence.
Mon, 15 June 2026 (9.00am - 4.30pm)
by Abu Sofian
Module #1: Getting Started with the Right Mindset and Business Basics
Build the foundation every successful business needs with clarity, structure, and the right entrepreneurial mindset. Start strong with practical fundamentals that set you up for sustainable growth.
Module #2: Thinking Like A Business Owner
Shift from working in your business to leading it with strategy and intent. Make sharper decisions that drive profitability and long-term direction.
Module #3: Doing Business The Halal Way
Build a business grounded in ethical, responsible, and halal principles. Align your operations with values that strengthen trust and long-term success.
Location: SMCCI Office, Grantral Mall@MacPherson
Tues, 16 June 2026 (9.00am - 4.30pm)
by Mr Hanafi Mohd Sam
Module #4: Branding, Marketing & Telling Your Story
Craft a brand that speaks clearly and connects with your ideal customers. Learn how to market with confidence and communicate what makes you stand out.
Module #5: Understanding Social Media Results
Go beyond likes and views and learn what your numbers are really telling you. Track, measure, and optimise your content to drive meaningful business outcomes.
Module #6: Bringing Your Business Online
Learn how to position your business in the digital space with purpose and visibility. Turn online platforms into real channels for leads, engagement, and sales.
Location: SMCCI Office, Grantral Mall@MacPherson
Wed, 17 June 2026 (9.00am - 4.30pm)
Module #7: Reading Your Business Numbers
Understand your financials without the jargon. Gain the confidence to read, interpret, and act on your key business figures.
Module #8: Growing, Getting Funds & Going Global
Prepare your business for scale, investment, and new market opportunities. Learn the pathways to expansion, from funding to regional and global growth.
Module #9: Closing Deals & Getting To “Yes”
Master the art of sales conversations and confident negotiation. Convert interest into revenue with proven closing strategies that work.
Location: SMCCI Office, Grantral Mall@MacPherson
Thurs, 18 June 2026 (9.00am - 10.30am)
Legal Clinic by Ms Shehzhadee
Get direct access to legal insights tailored to your business needs. Clarify risks, protect your interests, and make informed decisions with confidence.
Location: SMCCI Office, Grantral Mall@MacPherson
Wed, 1 Jul - Fri, 14 Aug 2026
Weekly 1-to-1 Mentorship Session
Receive personalised guidance from experienced mentors who understand your journey. Work through your real business challenges with actionable, strategic advice.
Location: SMCCI Office, Grantral Mall@MacPherson
Sat, 15 Aug 2026 (10.00am - 1.30pm)
Protégé Kita Graduation & Wrap Up
Celebrate your progress and the transformation of your business journey with a few words from our inspiring speakers. Leave with a clear roadmap, stronger network, and momentum for your next phase.
Location: SMCCI Office, Grantral Mall@MacPherson
Updated as at Tuesday, 10 March 2026
Whether you are starting out or refining your business model, Protege Kita provides the structure, support, and expert ecosystem you need to grow sustainably.
If you are ready to turn your business ambitions into a clear, actionable plan — this is where your journey begins.
MEET THE TRAINERS
Learn directly from experienced business practitioners who have successfully built and scaled their own ventures. Our trainers bring real-world insights, practical frameworks, and honest lessons to help you make confident, informed decisions for your business.
What Our Protégés are Saying
“As a growing Muslim-owned business, we were looking for direction, clarity, and community and we got all that and more. Most importantly, we weren’t doing it alone. The support from the SMCCI team and fellow entrepreneurs was truly invaluable. Highly recommended for any business owner ready to grow, with heart and hustle.
The mentorship gave us the confidence to sharpen our value proposition and scale up with purpose.”
“Having industry experts to guide me, challenge my ideas, and help me refine my strategy was invaluable. I greatly appreciate connecting with fellow entrepreneurs as well, learning from their journeys, and exchanging ideas gave me fresh perspectives and renewed motivation.
Thanks to this programme, I am grateful to be able to expand my client base to include more entrepreneurs in Singapore and established impactful collaborations.”
“Inspired by the enthusiasm of fellow entrepreneurs, I decided to join Protégé Kita.
Through this programme, I gained invaluable skills, knowledge in networking and collaboration, effective communication, financial strategy, and marketing. Most importantly, I’ve learned how to ensure the sustainability of my current business.”
“Building lasting connections with mentors and peers — a trusted network to grow, share, and collaborate. For example, connecting with gym owners and fitness experts to explore opportunities with WFF Singapore.
I feel very happy to have a Mentor (Mr Danial) who provides continuous support and assurance.”
“The mentorship has given me clarity in my business direction. The structured discussions helped me refine my strategy and approach challenges with confidence.”




